Mastering Digital Printing

“Mastering Digital Printing” is a comprehensive guide that covers the essentials of digital printing techniques, technology, and best practices.

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Key Ideas

  • Understanding digital printing technology
  • Choosing the right equipment and software
  • Optimizing image quality
  • Exploring various printing media and substrates
  • Creating professional-quality prints

Chapter Summaries

Chapter 1: Introduction to Digital Printing

Introduces the concept of digital printing and the evolution of the technology over the years.

Chapter 2: Digital Printing Technology

Discusses the different types of digital printing technology, including inkjet, laser, and dye-sublimation.

Chapter 3: Equipment and Software

Explores the various tools and software used in digital printing, such as printers, RIP software, and color management systems.

Chapter 4: Image Quality

Offers guidance on optimizing image quality for digital printing, including resolution, color space, and file formats.

Chapter 5: Media and Substrates

Covers the range of printing media and substrates available, including paper, canvas, and metal.

Chapter 6: Printing Techniques

Delves into advanced printing techniques, such as color calibration, profiling, and proofing.

Chapter 7: Creating Professional-Quality Prints

Provides tips on achieving professional-quality prints, including file preparation, printer settings, and finishing techniques.

Key Takeaways

  • Digital printing offers flexibility and customization
  • Proper equipment and software selection is crucial
  • Optimizing image quality is essential for high-quality prints
  • Understanding different media and substrates can expand creative possibilities
  • Mastering advanced techniques can improve print quality

As a true admirer of digital art, I recently picked up “Mastering Digital Printing” by Harald Johnson, and I must say, it was an enlightening read. The book is a comprehensive guide to digital printing, discussing various topics from dye-based inks to print head technology. I was amazed to learn how a single artist could produce multiple copies of their work using the techniques detailed in this book.

The author’s creativity and thoughtfulness shine through, as he shares stories of how digital printing has been embraced by prestigious institutions like the Museum of Modern Art. I was also fascinated by the book’s exploration of the role local newspapers play in promoting and showcasing digital art.

“Mastering Digital Printing” celebrates digital printing as a new expressive medium, providing valuable information such as quantity discount details and advice from the Senior Acquisitions Editor. The book also shares insights on the Sonic Color Loom and the world of high-quality digital output.

I appreciated the practical tips included in the book, such as those on outside PR reps, shipping services, and even advice on buying used books with stickers. The author’s collaboration with experts like Heather Talbot, Mark Gottsegen, and Mark Mizen adds depth and credibility to the content.

Johnson’s “Mastering Digital Printing” covers essential topics like bit depth, image compression, and Adobe Photoshop, making it an excellent resource for both beginners and experienced artists. The enhanced edition is in excellent condition, with only moderate writing on a few pages.

As I delved deeper into the book, I discovered insightful discussions on topics like color laser technology and printing on different sheets of paper. The Digital Primer section was particularly helpful in demystifying various aspects of the digital printing process.

To sum it up, “Mastering Digital Printing” by Harald Johnson is an engaging and comprehensive guide for anyone interested in exploring the world of digital art and printmaking. The book is a testament to the limitless possibilities of this exciting medium, and I highly recommend it to all creative souls out there.

Author’s Background

Harald Johnson is a renowned expert in digital printing with years of experience in the field. He has authored multiple books on the subject, including “Digital Printing Start-Up Guide.”

Comparison to Other Books

While other books may focus on specific aspects of digital printing, “Mastering Digital Printing” provides a comprehensive overview of the entire process, making it an invaluable resource for beginners and experienced printers alike.

Target Audience

This book is intended for both novices and experienced professionals looking to expand their knowledge of digital printing techniques and technology.


“Mastering Digital Printing” has received positive reviews for its in-depth coverage of digital printing concepts and practical advice.

Thesis Statement Support

The book provides ample data and examples to support its thesis that mastering digital printing techniques and technology is essential for achieving professional-quality prints.

Purpose Achievement

“Mastering Digital Printing” successfully fulfills its purpose by providing readers with a comprehensive understanding of digital printing technology, techniques, and best practices.

This captivating read is a treasure trove of information on computer-assisted printmaking and digital art creation. As an art lover, I was thrilled to discover the creative possibilities offered by collaborative printmaking studios and Print Service providers.

One of the highlights of the book is the exciting gallery section, which showcases the work of blue-chip artists and newcomers alike. The author also shares insights from his experience working with a marketing communications agency and interacting with senior marketing managers, associate marketing managers, and sales and marketing staff.

“Mastering Digital Printing” is brought to life by contributions from renowned printmakers like Jon Cone of Cone Editions Press. This first edition book has been enhanced with updated information and a new Color Copy section, providing even more value for readers. The Project Editor and technical editor have meticulously reviewed the content, ensuring that the information is accurate and up-to-date.

In this digital age, information storage and retrieval are essential. Johnson’s book covers topics like File Transport and digital file management, making it a valuable resource for today’s artists. Published by Thomson Course Technology PTR, “Mastering Digital Printing” is a testament to the creativity and thoughtfulness of its author and contributors.

The book delves into the world’s first professional printmaking studio, Muska & Lipman, and features input from industry leaders like Hewlett-Packard Company and Jasc Software. It also includes a wealth of practical information, from access codes and software support to tips on navigating the ever-changing landscape of proprietary trademarks.

“Mastering Digital Printing” has been met with glowing reviews, from the editorial services to the dust jacket design. As a reader, I found the book to be an invaluable resource, shedding light on the earliest beginnings of digital printmaking and the future of this exciting medium.

In the words of Harald Johnson, “The Luminous Landscape of digital printmaking is an ever-evolving canvas, where creativity and technology collide to produce stunning works of art.” This book is a must-read for anyone interested in the cutting-edge world of digital printmaking and the incredible potential it holds.

Conclusion And Summary

Mastering digital printing technology and techniques is crucial for creating professional-quality prints and expanding creative possibilities.

As an art enthusiast who’s constantly exploring new ways to express creativity, I recently stumbled upon “Mastering Digital Printing” by Harald Johnson. This comprehensive resource guide is perfect for art marketers, fine-art imaging professionals, and both digital and traditional artists looking to delve into the world of digital printing.

Harald Johnson is not just an author, but an imaging consultant who specializes in digital imaging workflows. His experience in the field has made this book an invaluable tool for those seeking to understand desktop printers, from the popular inkjet printer to the renowned LightJet and IRIS printers. The book even covers essential topics like third-party inks and print permanence, ensuring that your original prints are of the highest quality possible.

“Mastering Digital Printing” is more than just a guide; it serves as an inspiration for artists and printmakers alike. The Gallery Showcase section features stunning works created using digital techniques, igniting a spark of creativity in its readers.

One aspect that sets this book apart from others is its connection to the world’s largest online discussion group, where artists and photographers can share their individual images and experiences, fostering a sense of community in the digital art world.

As someone who appreciates quality, I was excited to discover that Johnson has also contributed to training manuals and workshops for renowned brands like Canon USA. With a thorough introduction to digital printing, this book stands as the definitive resource for artists venturing into the realm of digital expression.

Despite the ever-changing landscape of technology, “Mastering Digital Printing” remains an excellent resource that adapts to the evolving world of digital art. With its unique vision and comprehensive approach, this book is an essential addition to any artist’s library. As Harald Johnson himself said, “Embrace the fusion of art and technology, and the world of digital printing will open up endless creative possibilities.”


As a passionate art enthusiast, I recently delved into the world of digital printmaking with “Mastering Digital Printing” by Harald Johnson. This enlightening book offers an encyclopedic resource guide, perfect for brand managers, product and brand managers, and artists looking to explore this exploding medium.

What sets this book apart is its comprehensive approach, taking readers through the printmaking process with expert readers providing insightful and knowledgeable input. From traditional printmaking to digital drawing and painting, Johnson dives deep into the creative possibilities offered by this exciting new medium.

Published by Cengage Learning PTR, “Mastering Digital Printing” is an invaluable guide, offering a wealth of information on choosing the right consumables, understanding the digital revolution, and adapting to changing technology. As someone who appreciates the finer details, I was thrilled to learn that Johnson has also contributed to training workshops for Canon EOS and other leading brands in the industry.

The book’s Omnibus Edition features key images and examples, showcasing the transition from the humble darkroom to today’s advanced digital landscape. The full-color guide covers a wide range of topics, from large format printing to non-traditional substrates, making it the perfect resource for artists, printmakers, and marketers alike.

In addition to its expert insights, “Mastering Digital Printing” includes resources and information on upcoming art shows, custom software programs, and educational facilities. The book even features valuable input from industry leaders like Epson America and Nash Editions.

Whether you’re a seasoned professional or a curious newcomer, Harald Johnson’s “Mastering Digital Printing” is a must-read for anyone looking to explore the vast potential of this exciting and rapidly evolving medium. As Johnson eloquently states, “Embrace the fusion of art and technology, and let the digital landscape inspire your creativity to soar to new heights.”

FAQ Section

Q: What is digital printing, and how does it differ from traditional printing methods?

A: Digital printing is a method of printing that involves transferring digital images directly onto various media, such as paper, canvas, or fabric, using specialized printers. Unlike traditional printing methods like offset or screen printing, digital printing doesn’t require plates or screens, allowing for faster turnaround times and greater flexibility. Digital printing is ideal for small print runs, personalized items, and on-demand printing, as it offers high-quality output, customization options, and the ability to easily update images or designs.

Q: What are the key factors to consider for achieving high-quality digital prints?

A: To achieve high-quality digital prints, consider the following factors:

  • Printer: Choose a high-quality printer designed for digital printing, such as inkjet or dye-sublimation printers, which provide excellent color reproduction and detail.
  • Ink: Use high-quality, compatible inks specifically designed for your printer to ensure longevity and color accuracy.
  • Media: Select the appropriate media (paper, canvas, fabric, etc.) that best suits your project and is compatible with your printer.
  • Image resolution: Ensure your digital images are high-resolution to achieve sharp, detailed prints.
  • Color management: Implement a color management system to maintain color consistency and accuracy throughout the printing process.

Q: How can I learn more about mastering digital printing?

A: To learn more about mastering digital printing, consider the following resources:

  • Books: “Mastering Digital Printing” by Harald Johnson is an excellent resource for understanding the fundamentals, techniques, and best practices of digital printing.
  • Online courses and tutorials: Look for online courses, workshops, or tutorials that cover various aspects of digital printing, such as color management, printer settings, and media selection.
  • Forums and communities: Join digital printing forums or online communities to discuss techniques, ask questions, and learn from the experiences of others. Read articles on
  • Industry events and conferences: Attend industry events, conferences, or trade shows related to digital printing to stay updated on the latest technology, trends, and techniques.

Q: Can I use digital printing for professional purposes, such as producing fine art prints or marketing materials?

A: Yes, digital printing is widely used for professional purposes, including fine art prints, marketing materials, and promotional products. Digital printing technology has advanced significantly, allowing for high-quality, long-lasting prints with vibrant colors and accurate detail. By mastering digital printing techniques and using the right equipment and materials, you can produce professional-quality prints for a variety of applications.


Johnson, Harald. Mastering Digital Printing. United States: Thomson Course Technology, 2005.

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